Traceability

South Australia is a very important wine producing state responsible for almost 50% of Australia’s annual production. It is also home to some of the most famous regions, historic estates and the oldest vines in the country. But wine fraud becomes an increasing serious problem especially the very top of the wine market.

QRcode traceability

The red wine traceability system is based on market demand using QR code as the information carrier and mobile phone terminal as a tool for data query, which is used to carry out anti-counterfeiting, traceability and marketing services. The QR code anti-counterfeiting and traceability marketing platform integrates anti-counterfeiting, traceability and promotion, with a new brand marketing method and sales performance improvement method. While fully complying with consumers' psychological demands for anti-counterfeiting and traceability, enterprises can also use the advantages of QR codes to differentiate similar products Products, seize market opportunities, pave the way for the expansion of brand strategy, achieve the docking of products and the Internet, so that the interaction, contact and feedback between manufacturers and consumers can be processed more quickly.

Two-dimensional code anti-counterfeiting, marketing, and traceability can help enterprises establish a complete sales system; for the rapid collection and processing of enterprise data, it can timely and comprehensively analyze the overall business management status of the enterprise and improve the enterprise management level; it can provide completeness for all parties in the market , Correct and timely product data, establish a global shared network platform; break through the traditional visual anti-counterfeiting methods, and effectively solve the problems of anti-counterfeiting technology being easy to be imitated, complicated query methods, low query efficiency, and security risks of the anti-counterfeiting query system itself. ; And creatively implanting the dissemination concept of wireless advertising into the anti-counterfeiting traceability system directly reduces the cost of corporate brand building, enhances brand image, increases corporate advertising and marketing, and greatly promotes corporate sales growth.


QR CODE SCANNER